How do we create a custom promotional product?

How Do We Create a Custom Promotional Product?

While you might imagine a mix of blood, sweat, and tears goes into each custom promotional product, the reality is far more enjoyable: it’s about time, care, and creativity.

At Impact Promotional Products, we believe the right product at the right moment brings your brand to life. When that perfect product doesn’t yet exist, we’re here to create it. Custom promotional products set your brand apart, cutting through the noise and connecting you with your customers in meaningful ways.


1. Idea Creation

Bespoke promotional merchandise begins with your brief.

What’s in the Brief?

  • Budget: Your financial parameters.
  • Quantity: How many units are required?
  • Timeline: The delivery deadline.
  • Target Market: Who will use or receive the product?

From there, our consultants research your brand to understand what matters most to you. With this insight, we hold creative sessions to brainstorm ideas—ranging from the conventional to the wildly innovative.

Once we’ve narrowed down the best options, we send them to you as a creative proposal. You choose your favourites, request a quote, and place your order.


2. Order and Manufacture

After receiving your approval, we place your order with one of our trusted factories, which produces a pre-production sample.

Why is the Sample Important?

  • It ensures the product meets your exact specifications.
  • You can make amendments at this stage before mass production begins.
  • A second sample is produced for approval if changes are needed.

Key Tip: The production timeline does not start until the sample is approved. Factor in time for sample creation and shipping when planning your project. Check out our blog for more details on why custom promotional products take the time they do.


3. Shipping and Delivery

We include shipping costs in the initial quote to avoid any surprises. However, delivery timelines and costs vary depending on the production location:

Offshore Production

  • Shipping options: Air (faster, more expensive) or sea (slower, cost-effective for large orders).
  • Customs: Items spend about a week in customs, adding time and costs, which are included in your quote.

Australian-Made Products

  • No customs delays or fees.
  • Flexible delivery methods, tailored to your budget and schedule.

Our consultants track your order and provide updates as needed, ensuring smooth communication—especially for large quantities and tight deadlines.


4. Invoicing

Once your products are delivered, we’ll send an invoice for payment, due seven days after delivery. For orders exceeding $15,000, we require:

  • 50% deposit upon order confirmation.
  • 50% balance upon delivery.

This policy ensures smooth production and ordering for all parties involved.


Why Choose Custom Promotional Products?

Custom products are our passion. We love seeing creative ideas come to life and helping brands make a lasting impact.

Ready to bring your vision to life? Complete a Merch Matcher™ to start your journey toward creating the perfect custom promotional product today!

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